Developing a Common Vision strategic plan Feb 23, 2021

Close your eyes and try to imagine the differing ideas and perspectives that various stakeholders have about your organization’s future. Does your board think about the future the same way your staff thinks about it? What about your clients and consumers? And, what do your funders,...

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Marketing Materials for All Your Constituencies case for support Feb 23, 2021

Corporations and Businesses:

If the corporation has a foundation they may be approached in a similar way as you would approach a private foundation. When you are dealing with a small business, however, the owner or decision maker may not have the time to search your website or read through tons...

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Finding Companies to Support Your Nonprofit business fundraising Feb 23, 2021

I’m sure many of you are too young to remember Willie Sutton, but you may have read about him. Willie was an infamous bank robber who robbed hundreds of banks back during a forty-year “career” beginning in the 1930s. Willie is reported to have had a smart answer when someone...

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What Wrong with the Way We Count Giving? evaluating fundraising Feb 23, 2021

Okay, I’m going to start a huge firestorm here by questioning a revered source of fundraising statistics.

Giving USA has been around a long time and is one of the most respected sources of giving statistics in the United States. But I’d like to question the statistics, and maybe the...

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Where to Get the Information to Create Your Development Plan development plan Feb 23, 2021

Sometimes getting all the information you need to plan is the hardest part of the process. People who have never been involved in development might not understand why this information is important. Or, they might be protecting their turf. Or they are too busy to worry about “that...

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Fundraising as a Profession--What Does it Take to Succeed? fundraising as a career Feb 23, 2021

Good Listener

Good listening is definitely a quality that can be learned. A class in communications can help emphasize that listening is the most important part of good communication skills. (There may be a very good reason why human beings were created with one mouth and two ears!)

Active...

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Planning for a Successful Capital Campaign: Do You Have a Strategic Plan? capital campaigns Feb 23, 2021

Let’s discuss your organization’s strategic plan. If you’ve gone through the strategic planning process recently, the following components are probably in place. If not, you might need to work on your strategic plan. Carefully review the following list and determine what you...

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Creating a Fundraising Board board development Feb 23, 2021

One way to build capacity for your organization is by strengthening the fundraising ability of your board. Okay, I know what you’re thinking: “We can’t get our board to help with fundraising; they aren’t the ‘movers and shakers’ in town.” If this is a...

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How to Get the Information You Need for Your Case for Support Feb 23, 2021

First, we’d like to stress the importance of having one author of your case. That staff member or consultant should be the same person interviewing others, reading all source material, and then synthesizing everything. In other words, ensuring that all of their information is first-hand.

If...

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Telling Donors Who You Are case for support Feb 23, 2021

Telling the reader who you are is a key component of your case for support. Although the case for support is not the same thing as the strategic plan, much of the information you need can usually be found in your strategic plan. Your case, as your plan, should start with mission, vision, and...

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Identifying Giving Opportunities from the Business Sector for Your Nonprofit business fundraising Feb 23, 2021

Businesses give in many ways, not just cash! Of course, cash is good. We can all use cold, hard cash. But many businesses support nonprofits in other ways as well—gifts-in-kind, multiyear pledges, grants, employee volunteer programs, sponsorships, cause-related marketing, and matching...

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Who Creates and Implements the Development Plan? development plan Feb 23, 2021

The chief development officer (CDO), in most cases, has the major responsibility for the development plan. The CDO establishes goals for the department including creating the development office budget.  This person also develops the objectives and strategies to reach these goals, and usually...

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