When you hear the words "capital campaign," do you think about the "pain" part of the process? Yes, a campaign can be disruptive to your organization and consume a lot of staff and volunteer time. But it can be a tremendous asset to your organization in two ways. First, you are able to achieve your goal of a new building, an expanded facility, an endowment for the future. Second, a campaign, when done right, will strengthen your organization overall.
This book will guide you every step of the way to assure a successful campaign, starting with getting the basic infrastructure in place to ensure that your campaign will be run efficiently and effectively. Then we move into the role of the board, staff, and volunteers in your campaign. We also answer the tricky, and sometimes debatable, question: